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About Us – Brand Story & Vision

Our Journey

1990s

The Inspiration

FOUNDCHEF founder Linson, an entrepreneur in electrical components, traveled across China during the country’s economic boom. He discovered that with rising living standards came a stronger pursuit of better food, healthier diets, and advanced cooking methods. A memorable culinary experience in Northern China inspired him to enter the professional kitchen equipment industry.

2010

The Beginning

Linson opened the first FOUNDCHEF store in Guangzhou, marking the start of a new chapter in China’s foodservice equipment market. His principle was simple: listen to customers, improve fast, and keep innovating.

2012

Quality & Expansion

To ensure product quality, warehousing, and fast after-sales service, FOUNDCHEF established its first warehouse company. With stronger quality control and reliable supply, our brand was recognized by hotel chains and government projects.

2017

Entering Manufacturing

Beyond just production, 2017 marked a turning point in how FOUNDCHEF connected design with practical needs. We began engaging directly with hotel groups, contractors, and project managers, not only delivering products but also providing technical guidance, installation advice, and layout optimization. This step shifted us from being a product provider to a solution partner in the commercial kitchen industry.

2020

Going International

The year 2020 also strengthened our commitment to global cooperation. FOUNDCHEF began participating in international trade fairs, building bridges with overseas distributors, and investing in multilingual customer support teams. These initiatives ensured that our clients not only received world-class kitchen equipment but also seamless communication and after-sales service, reinforcing our brand’s reliability worldwide.

Growth & Innovation

2017 – Entering Manufacturing
With growing demand for customization and diverse food culture, FOUNDCHEF invested in two factories in Huadu and Dongguan.
We expanded from single products to full kitchen system design, offering:

Customized sizes & molds

Complete kitchen project solutions

High-precision stainless steel equipment

Our dedication to engineering details and craftsmanship earned us the trust of leading chain brands.

Global Reach

2020 – Going International
With strong R&D, OEM/ODM capability, and international certifications, FOUNDCHEF launched its global brand. Today, we serve clients across:

Europe

Southeast Asia

Middle East

We provide tested, certified, and reliable commercial kitchen equipment, making us a trusted supplier for trading companies, distributors, and project contractors worldwide.

Exhibitions

Our Vision

At FOUNDCHEF, our vision is clear:
“Where there is food, there is FOUNDCHEF.”

We strive to:

Deliver safe, healthy, and reliable kitchen solutions

Support hotels, restaurants, and commercial projects with customized equipment

Build a global reputation as a trusted partner in professional kitchen equipment

We believe:
Happiness begins with good food.
Good food begins with attention to every detail.
And every detail begins with our experience & technology.

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